A couple weeks ago I saw a really important post on instagram that I can’t for the life of me remember who it was from… but I swear it was important. It was about supporting friend’s businesses and how much it means when you ‘like’ or share something. So here we go…
Marketing is tough. It’s my favourite part of business but man alive is it ever hard to be good at not only what your business is focused on, but also manage every other aspect of it all. I whole heartedly believe that if you want people to know you then you have to:
1) Do great work
2) Deliver the best of the best service
3) Get creative
I think it’s your responsibility to market yourself. It’s your job to ensure you’re pushing and doing as much as you possibly can to get your name out there and grow your business to whatever capacity you’re aiming for in the most professional and kind way possible. (No gimmicks or phoniness please & thanks.)
But this blog is for the rest of you. I’d like to ask something of all of you Facebookers/Instagrammers/Tweeters/Followers without businesses. Give us all a break. If you respect what you see a friend doing by trying to grow their business, please help them out. Please give them a like. Give them a share. Spread some word of mouth. Anything. You have no idea how long of a ways that goes and just how much it’s appreciated. One ‘like” can lead to many more likes on our pages that day. One share can mean one new potential client comes our way.
This isn’t about asking for handouts. This is about acknowledging the work you see people put into their businesses and giving a small part back by saying, “hey, I like and support what you do. And I want to see you continuing to do that *like!*”
Most days I write in depth blogs I get private messages or phone calls from people. And there just aren’t the words to express how much encouragement that brings me. So please spread that to others you see working hard at their businesses. It’s hard work being an entrepreneur and a little ‘like’ goes a long way.